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Alex Lungu - Art Director &
BRANDING / WEB DESIGN / PHOTOGRAPHY / FILM
George Pavel is a sculptor with a deep understanding of his craft. He works in bronze, stainless steel, alabaster, marble and wood. His work materializes the connection between man and the universe through a mature artistic vocabulary.
I managed to create a complex identity, so that i could capture his work's essence. Combined it with photography and film in order to deliver a complete package. This project is a mix of branding, photography, film art and web design.
Client: George Pavel Sculptures - Belgium